African Brands You Should Probably Know About

iVintage Yakho

iVintage Yakho is a vintage clothing brand with located in Johannesburg’s Workshop Newtown. The brand emphasises vintage clothing your way and adds an African spin to vintage fashion. They go beyond clothing, providing accessories like hats, bags and shoes. The brand was started by Lukhanyso in 2009, who wanted to “share her passion for classic era-based fashion and explore the boundaries around combining vintage styles to everyday styles“.

Image courtesy of iVintage Yakho

Masango by Sihle Masango

Masango, the brand by Project Runway alum Sihle Masango, debuted at AFI Joburg Fashion Week 2018 as part of David Tlale’s Cafe (Curated African Fashion Emporium) and received rave reviews from everyone who had the pleasure to witness it (including myself), with an aesthetic that drips rich opulence and luxury. Sihle Masango is also a Senior Fashion Consultant at David Tlale and has style for days, honey! He’s dressed some local celebs like Bontle Modiselle and Priddy Ugly. He’s definitely one to watch!

African Brands
Image courtesy of Instagram


I RUN JHB is a streetwear clothing brand co-founded by Neo Selemela and Wandile “King” Leeu in 2009. This brand is the epitome of Johannesburg, combining African print with urban street fashion. Their shop is also located in trendy Workshop Newtown and their ranges cater for both men and women. Their clothing include the Mkhwenyana range t-shirts, Makoti range dresses and Street runner sweaters (Mzansi-Afrika collection).


African Brands.
Image courtesy of I RUN JHB Facebook

Keletso Moraba

Keletso Moraba is another brand who hails from the wonderful tutelage of David Tlale. Having received a year-long internship from David Tlale’s The Intern, Keletso has since produced a runway collection at AFI Joburg Fashion in 2018 under David Tlale CAFE and is currently Assistant Designer at David Tlale.

African Brands
Image courtesy of Instagram

Mantsho by Palesa Mokubung

Mantsho is a clothing brand founded by Palesa Mokubung in 2004. This brand is one of those that you should kick yourself for not knowing. This wildly successful design house has showcased multiple collections at SA Fashion Week. She combines the flair of African print with urban contemporary design. Palesa is also an award-winning designer, having won the Fashion and Innovation Award at the Mbokodo Women in the Arts Awards, founded by Carol Bouwer. The Mantsho Lifestyle store is located in 27 Boxes in Melville for those who want to get one of her one-of-a-kind pieces.

african brands
Image courtesy of Mantsho website


Chepa Streetwear

Chepa Streetwear is a streetwear brand that focuses on promoting African print in their clothing. The company is fairly young, having only been founded in 2017. They make African print modern, hip and urban by adding them to clothing, shoes, accessories and other everyday items. African prints are not only for special occasions with this brand but a part of everyday clothes and culture.

African Brands
Image courtesy of Chepa Facebook

Sara Baartjies

This store specialises in stylish plus-size fashion. Their tagline is “your curves have options” which, if we’re honest, isn’t always the case with mainstream stores. This is another one of those stores that forms part of the Workshop Newtown gang and is open seven days a week. The clothing is affordable, so every and any girl can go get herself one of these gems. Although, their speciality is plus-size clothing, they leave no one out as their sizes range from small to extra large.

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